Martex Simplicity Towel Collection

Frequently Asked Questions

• What makes the Martex Simplicity Collection a strong choice for vacation rental properties?

  Martex Simplicity towels are built for hospitality. The 85% cotton / 15% polyester blend with 100% ring-spun cotton loops delivers a soft, quality feel for guests while holding up to the high-volume wash cycles that professional property management demands. Intelliweave™ technology improves dimensional stability and helps towels dry faster than traditional terry, which means faster turns and lower utility costs. Lock-stitched, bar-tacked hems and engineered borders that resist shrinkage keep these towels looking consistent wash after wash. It is a reliable, economical foundation for any property standard.
• What does Fresh&READY™ mean, and why does it matter for property managers?

  Fresh&READY™ means every Martex Simplicity towel arrives ready to use straight out of the box. There is no need to run an initial wash cycle before placing them in your properties. For managers operating across multiple units, this eliminates a time-consuming step during onboarding, restocking, and seasonal ramp-ups. It is a small detail that creates real operational savings at scale.
• What sizes and weights are available?

  The Martex Simplicity Collection is available in four sizes to outfit a full bathroom. Bath Sheets (35" x 68", 542 GSM), Bath Towels (27" x 54", available in 563 GSM or 683 GSM), Hand Towels (16" x 30" at 549 GSM or 16" x 27" at 407 GSM), and Washcloths (13" x 13" at 520 GSM or 12" x 12" at 407 GSM). The range of weight options lets you select the right balance of plushness and budget for your portfolio. All towels are white with a classic dobby border design.
• How should these towels be laundered to maintain quality over time?

  Machine wash in warm water for light colors. If bleaching is needed, use 1.5 oz. of chlorine bleach paired with 1.5 oz. of bleach-free detergent. Tumble dry on low. Following these care guidelines will help you get the most life and consistency out of every towel, which is critical when you are managing standards across dozens or hundreds of properties.
• Is this collection a good fit for a property manager focused on defined quality standards?

  Yes. The Martex Simplicity Collection is classified as an economy-tier hospitality towel, and it is lab tested for commercial use. It is an ideal entry point for managers who want to establish a consistent, professional towel standard across their portfolio without overextending their budget. The towels are also OEKO-TEX® STeP Certified and contain pre-consumer recycled cotton, which supports sustainability goals. When you pair a reliable product with a clear standard, you create a guest experience that is predictable, comfortable, and repeatable.
• What does "pounds per dozen" mean?

  In the hospitality industry, towel weight is measured in pounds per dozen (lbs/dz). This refers to the total weight of twelve towels of the same size. It is the standard way to compare towel density and quality across commercial products. A higher pounds per dozen number means a thicker, more plush towel. For example, the Martex Simplicity Bath Towel is available in a 14 lbs/dz option and a 17 lbs/dz option. The 17 lbs/dz towel will feel heavier and more substantial to the guest.
  Pounds per dozen also impacts drying time. A lighter weight towel will dry faster in the laundry cycle, which can reduce energy costs and speed up turns for high-volume operations. Understanding this measurement helps you make informed decisions about the level of comfort and operational efficiency you want to set as a standard across your properties.
• What does OEKO-TEX® STeP certification mean?

  OEKO-TEX® STeP (Sustainable Textile Production) is an independent certification system that verifies a manufacturer's commitment to sustainable and responsible production practices. It evaluates facilities across key areas including chemical management, environmental performance, health and safety, and social responsibility. When a product carries this certification, it means it was produced in a facility that meets rigorous, internationally recognized standards for sustainability. For property managers building a brand around quality and accountability, sourcing certified products is a meaningful way to align your supply chain with your values.